merchandising

英 [ˈmɜːtʃəndaɪzɪŋ]

美 [ˈmɜːrtʃəndaɪzɪŋ]

n.  推销; 展销; (根据受欢迎的电影、人物或事件而生产的)衍生产品; 相关产品的销售

现在分词：merchandising　

IELTSBEC经济

Collins.1 / BNC.21682 / COCA.27918

牛津词典

noun

• 推销；展销
  the activity of selling goods, or of trying to sell them, by advertising or displaying them
• （根据受欢迎的电影、人物或事件而生产的）衍生产品；相关产品的销售
  products connected with a popular film/movie, person or event; the process of selling these goods
  1. millions of pounds' worth of Batman merchandising
     价值数百万英镑的《蝙蝠侠》的衍生产品

柯林斯词典

• N-UNCOUNT (与影片、运动队、流行乐队等相关的)附带商品，文化衍生品
  Merchandisingconsists of goods such as toys and clothes that are linked with something such as a film, sports team, or pop group.
  1. We are selling the full range of World Cup merchandising...
     我们出售世界杯的所有纪念商品。
  2. The club says it will make increasing amounts from merchandising.
     俱乐部称会从衍生商品中获得越来越多的利润。
• N-UNCOUNT 推销;商品拓销;销售规划
  Merchandisingis used to refer to the way shops and businesses organize the sale of their products, for example the way they are displayed and the prices that are chosen.
  1. Company executives say revamped merchandising should help Macy's earnings to grow.
     公司主管说销售规划改进后应该能够帮助梅西公司提高收益。

英英释义

noun

• the exchange of goods for an agreed sum of money
  Synonym:sellingmarketing

双语例句

• If a car maker stumbles in its choice of merchandising partner, it risks ridicule.
  假如某汽车制造商在选择商品销售合作伙伴时犯了错，就会有遭到嘲笑的危险。
• Experience in merchandising function or marketing function in retail or FMCG preferred.
  有零售业或快速消费品行业采购或市场工作经验。
• Study on the Relation Between Shop Window Composition and Customer Attention in Fashion Visual Merchandising
  服装视觉营销中橱窗构成与受众关注度关系研究
• Should we use scramble merchandising? I think we can offer pharmacies, and photo processing.
  我们应该运用捆绑销售么？我认为我们可以提供药房和照片冲洗店。
• Remember that only a Merchandising Manager or a Company Director can do the Acceptance.
  请记住，只有一个采购经理或公司董事可以做验收。
• We are selling the full range of World Cup merchandising
  我们出售世界杯的所有纪念商品。
• I assume all this merchandising will be available?
  所有的广告都准备好了吧？
• However, the production of in store merchandising and advertising is a close-knit operation.
  然而，在商店销售的生产和广告是一个紧密的合作。
• Pleasing the customers is usually described as merchandising – making a product interesting so that customers will buy it.
  使顾客满意被通常描述为商品之广告推销&使一个产品非常有趣味，让顾客会买它。
• It is now scrambling to fix the merchandising problems, and is going back to everyday low pricing.
  现在扰乱了修订推销的问题，回到了每天的低价。